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Topic - Digital Marketing

Digital Marketing

Tambourine Expands Photo and Video Production Division

Tambourine's production division includes photographers, videographers, drone operators, underwater photographers, food and beverage photographers, photo and video editors, a styling team, and photoshoot operation coordinators.






Digital Marketing

Post COVID-19 Hospitality: 8 Proven Digital Marketing Strategies For Smart Hoteliers

Whether you are the general manager of an independent luxury resort, the marketing head of a multichain property, or the owner of a small boutique, it is perhaps the most important time to kickstart your marketing campaigns. Analyzing trends can help to not only minimize losses but also undertake the necessary measures to protect yourself and your guests.




Digital Marketing

What Booking.com Was Doing to Gain Market Share While We Were All in Lockdown - Mirai

During the pandemic, many hotels have seen their direct sales grow exponentially within their channel mix. Meanwhile, on the sly, Booking.com has also managed to increase its share with almost no resistance. Given the current situation, where many channels are still not appearing and we don’t know if they will be activated this season, Booking.com has become the basket where most of your distribution eggs are stored.


Digital Marketing

UNWTO and Google Partner to Guide Restart of African Tourism

The World Tourism Organization (UNWTO) continues to advance its commitment to the African tourism sector by partnering with Google to help destinations gain expert insights into data management and digital marketing.


Digital Marketing

Vacation Rentals Peaked in 2020, Should Hotels Be Worried? - By Jeremy Razook

The vacation rental space peaked in 2020 in the United States. According to Google Trends, “vacation rentals” saw its most popularity this year than it had seen over the last several years. Changing travel/safety protocols due to the COVID-19 pandemic has affected traveler sentiment, as travelers show a desire for a travel experience that minimizes interaction between other guests. But should hotels be worried?