Hotel Loyalty Programs
Higher-Demand Weekends Produce More Loyalty Point Redemption for Hotels - CoStar
Hotel Brands Drive Loyalty Among Less-Frequent Travelers
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Hotel Marketing News Page 3
Hotel Sales
Hotel Hospitality Stories I Learned While Training One Of The Best Banks In The World! - By Doug Kennedy
One day a few months back, the main phone line rang at our headquarters office. Can you imagine the surprise when our receptionist heard a man’s voice saying this: 'Hello, this is Doug Kennedy calling for Doug Kennedy.' At first, she thought it to be a prank, but thankfully she did not hang up on him, because it was in fact Doug Kennedy, President & CEO of Peapack-Gladstone Bank. As it turns out, Doug Kennedy had been personally spearheading an internal initiative to take his relatively small but mighty bank to even higher levels of service.
Hotel Marketing Advice
How to Target Corporate Clients to Your Hotel in 2023?
As the markets have opened up and travel continues to rise, Hoteliers should not ignore this important market segment - Corporate clients to maximize occupancy and revenue.
Hotel Marketing
Everything You Need to Know About Tripadvisor Sponsored Placements - By Pete DiMaio
Thanks to Tripadvisor Sponsored Placements, hotels can bid to the top of the Tripadvisor search results for any given destination. Before you make a decision about using Tripadvisor Sponsored Placements, let’s first dive into what Sponsored Placements is and how you can choose to participate.
Destination Marketing
Destination Marketing Trends for 2023 - Expedia
The good news is that travelers are hungry to hit the road – our latest research shows that eight in 10 consumers intend to take at least one leisure trip in the next 12 months and more than half plan on taking two trips. This allows for new and expanded opportunities for destination marketers to reach these travelers.
Brand Loyalty
The Loyalty Strategies of Online Travel Giants - Phocuswire
Building loyalty in travel has been a hair-puller for the industry since the early days of the internet.
Peninsula Campaign
Peninsula Hotels Launches Global Brand Campaign
Peninsula team members - from chefs to drivers - share the backstories that connect them to the cities they call home,
Hotel Marketing Advice
How Communication Engagement Alleviates Challenges - By Ryan Haynes
Every business comes across commercial or internal operational challenges from time to time. But the businesses that are underpinned by a strong marketing and communications framework experience these challenges less frequently, and glide through issues more easily.
Hotel Sales
What Will It Take To Succeed In Hotel Sales In 2023? - By Doug Kennedy
The skills required to succeed in hotel group, event, and BT sales are going to be hugely different here in 2023, but the disruptions that have caused these changes began much earlier. Traditionally, succeeding in hotel sales was more about personality than process. Target rates were locked-in well ahead of time and fees were few, so negotiations were much simpler. A focus on filling the house made it easy to get concessions approved, but since most planners and BT buyers were novices, they weren’t asking for that much anyway.
World Of Hyatt Loyalty Program
World of Hyatt Adds All-Inclusive Leisure Options in Europe
More than 20 European all-inclusive resorts are now bookable through Hyatt channels as part of Hyatt’s Inclusive Collection, a global portfolio of nine distinct all-inclusive resort brands
Hotel Marketing
How a Global Hospitality Brand is Making It Personal - FastCompany
Marriott bounces back from a global travel lull with a renewed focus on leisure travel and home rentals. But it took the right partner to help it succeed.
Hotel Indigo Branding
Hotel Indigo Debuts a Fresh Visual Identity
Hotel Indigo today unveils a reimagined visual identity and brand website. Rooted in the art of storytelling, the boutique lifestyle brand’s new look celebrates creative expression through illustrations conveying the unique spirit of Hotel Indigo’s vibrant neighborhoods across the world.
Hotels Under Lindner Hotels & Resorts and Me And All Hotels Brands Are Now Represented on Hyatt.com
First collaboration milestone completed as majority of the Lindner hotel portfolio becomes visible on hyatt.com
TikTok Marketing
Tips and Tricks for Utilizing TikTok in Hospitality Marketing - By Brittany Hardaker
In September, I met with the HSMAI Rising Leaders Council to discuss how effective TikTok can be as a marketing platform. Here are some ideas to think about when launching or developing your TikTok channel.
Hotel Sales
HSMAI Sales Advisory Board Tips for Driving Hotel Revenues in 2023 - By Paula Zeller
With costs rising and flow more difficult to achieve, sales teams must exceed revenue expectations for hotels and/or ownership to achieve acceptable profit levels. The HSMAI Sales Advisory Board got together to discuss how to meet those revenue expectations.
Marriott International and Rakuten Expand Collaboration
Marriott Bonvoy members can now exchange their Marriott Bonvoy points for Rakuten Points
World of Hyatt Introduces FIND: A Platform of Curated Wellbeing Experiences
Members can explore more than 200 experiences offered globally, focused on meeting members where they are on their wellbeing journeys
HSMAI Sales Leader Forum
21 Takeaways from the 2022 HSMAI Sales Leader Forum
The HSMAI Sales Leader Forum last week in Frisco, Texas, included strategic conversations, thought leader keynotes, and collaborative roundtables. Read on for key takeaways from the event that highlighted important trends and provided critical insights and best practices.
Hotel Sales
To Achieve Lofty Hotel Sales Goals for 2023, Let's Embrace New Sales Habits - By Doug Kennedy
Based on the conversations I’m having with KTN sales training clients, it seems that demand for groups and events is coming back quicker than expected, so sales revenue targets for 2023 have been raised accordingly. With all the continued uncertainty in the economy and with Covid 19 still refusing to go away, it’s going to take more than a reactive sales culture to achieve those goals. Therefore, this is a wonderful time to establish new sales habits.
Marriott Bonvoy
Marriott Bonvoy Launches 'Travel by Design' Platform
Shares inspiration behind some of the world's best designed hotels
TravelBoom Hotel Marketing Podcast
Hotel Marketing Podcast Episode 226 - Three Questions That Will Make or Break Your Hotel's Black Friday Success
In this episode of the Hotel Marketing Podcast, we are going to revisit an article from last year laying out the ideal hotel plan to maximize revenue from customers when they already have their wallets out for some of the best sales of the year.
Engagement Economy
Will You Marry Meetings & Events? Building a 'Forever' Relationship with Your Customers - By Gill Day
Gill Day, Snr. Director Global Sales & Marketing, CWT Meetings & Events on the engagement economy and how to invest in a relationship to make it last for the long-haul.
TikTok Marketing
Is TikTok the Best Kept Secret for Hospitality and Travel Marketing? - By Ivana Johnston
TikTok has become a worldwide phenomenon spanning across age groups and a marketing tool for both B2C and B2B brands
Hotel Loyalty Programs
Radisson Hotel Group Launches New Radisson Rewards Loyalty Program
Radisson Hotel Group has today announced its new Radisson Rewards loyalty program which will open doors for guests to enjoy valuable and exclusive benefits faster, with VIP members advancing to the highest tier twice as fast as before.
Scandic Advertising Campaign
Scandic Launches New Communication Concept and Nordic Advertising Campaign
Today, Scandic is launching a new communication concept, 'Your friend in town', along with the company’s first international advertising campaign since 2018.